Cookies information

What are cookies?

Cookies are small text files that are placed on your computer by the websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

The use of cookies is now standard for most websites. If you are uncomfortable with the use of cookies, you can manage and control them through your browser, including removing cookies by deleting them from your 'browser history' (cache) when you leave the site.

PwC and its service providers may use analytics cookies, which can also be called performance cookies, to collect information about your use of our site. The analytics cookies collect information which, amongst other things, allows us to count our audience size and see usage patterns. The analytics cookies also record if you experience difficulties using our site which can assist us in improving functionality.

PwC and its service providers may also use targeting and tracking cookies to understand your interests and behaviours as you browse our site, so we can deliver a more personalised experience in the future. This may also assist us in delivering relevant advertising to you during various advertising campaigns we may run through participating third party sites.

Our website uses Google Analytics, a service which transmits website traffic data to Google servers in the United States. Google Analytics does not identify individual users or associate your IP address with any other data held by Google. We use reports provided by Google Analytics to help us understand website traffic and webpage usage.

Please note, by using this website, you consent to the processing of data about you by Google in the manner described in  'How Google uses data when you use our partners' sites or apps' which is located at www.google.com/policies/privacy/partners.

Types of cookie

  • 'Session' cookies remain in your browser during your browser session only, ie until you leave the website.
  • 'Persistent' cookies remain in your browser after the session (unless deleted by you).
  • 'Performance' cookies collect information about your use of the website, such as webpages visited and any error messages; they do not collect personally identifiable information, and the information collected is aggregated such that it is anonymous. Performance cookies are used to improve how a website works.
  • 'Functionality' cookies allow the website to remember any choices you make about the website (such as changes to text size, customised pages) or enable services such as commenting on a blog.

Use of cookies by PwC: 

The following table explains the way in which we use cookies on our websites. By using this website, you agree that we can place these cookies on your computer/device for the stated purposes.

Provider Name Purpose Type Duration
Adobe Analytics AMCV_###
@AdobeOrg
This cookie is used to identify a unique visitor. It is set using JavaScript to store a unique visitor ID in an AMCV_###@AdobeOrg cookie on the domain of the current website, where ### represents a random string of characters. First Party Persistent 2 years from set/update
Google Analytics
_ga
This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com.au, a new _ga cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.
First Party Persistent
2 years from set/
Google Analytics
_gat
This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com.au, a new _gat cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com.au and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.
First Party Persistent
24 hours from set/update
Google Analytics _utma
This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com.au, a new _utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com.au and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.
First Party Persistent
2 years from set/update
Google Analytics _utmb This cookie is used to establish and continue a user session with pwc.com.au. When a user views a page on pwc.com.au, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on pwc.com.au; this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on pwc.com for longer than 30 minutes. First Party Persistent 30 minutes from set/update
Google Analytics
_utmc
This cookie operates in conjunction with the '_utmb' cookie to determine whether or not to establish a new session for the user. If it does not find the cookie, a new one is written and a new session is established. This cookie expires when a user's session is no longer active.
First Party Session
At end of session
Google Analytics _utmz This cookie stores the type of referral used by the visitor to reach pwc.com.au, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within pwc.com.au. The cookie is updated with each page view to pwc.com.au. First Party Persistent 6 months from set/update


Retired

No longer in use, but may be present for returning visitors. These cookies can be deleted.

Provider Name Purpose Type Duration
Webtrends PWC_WOD Visitor Identification sessions set by the tag server. Visitor ID based on IP address. The cookie records site id, time of last access, time of start of visit and account ID. First Party Persistent 10 years
Webtrends ACOOKIE Visitor Identification set by Java Script. The cookie records Visitor id, time of last access and time of start of visit. Third Party Persistent 2 year
PwC addToHome Displays preferences for adding site to Home for mobile IOS users only. First Party Persistent 28 days

Other PwC New Zealand websites

Our other websites may utilise cookies as part of their functionality.

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