Crisis management

PwC’s Crisis Management team helps to make sure you react to damaging events is an active and effective way.

Prepare, respond, recover

In a fast-moving world, the ability to anticipate and respond to a crisis quickly, effectively and discreetly is essential. Since every crisis has its own drivers, effects and impacts, a tailored response is crucial in order to comprehensively address a crisis and prevent it from reoccurring.

From malware outbreaks to the theft of confidential information, investigative and regulatory requirements to financial crime, there are a growing number of significant risks that can lead to organisational crisis.

In the modern world, becoming the subject of a crisis is more a case of ‘when’ rather than ‘if’. You need someone who can help your organisation avoid preventable crises in the first instance, and assist should one ultimately strike.

How PwC can help

PwC’s Forensics Services teams consist of specialists in a range of fields, including cybersecurity, data analytics and project management. They also bring the capabilities of the global PwC network to the table, providing your organisation with access to a worldwide group of knowledgeable and experienced professionals.

Our crisis management approach consists of three key components:


We begin by understanding your organisation and identifying the main risks to your most valuable assets. Our team then works alongside your staff to mitigate these risks through good governance, robust processes, training exercises and effective technology. The result: your organisation can operate with the confidence of knowing it can effectively respond to a crisis and call on additional support from the PwC team. 


The appearance of a crisis is not a matter of ‘if’ but ‘when’, so it’s essential to have a team by your side to help mount an effective response. Our multi-disciplinary team of incident response specialists, backed by the global PwC network, help your staff to rapidly investigate and remediate the underlying causes of a crisis. This enables your organisation to minimise the time, financial and reputational costs inflicted by a crisis.


The effects of a crisis can be felt for some time after it emerges. Our team will help your organisation thoroughly address the crisis and return to business as usual. We then work alongside your organisation to assess the business impact, remediate weaknesses and ineffective processes in order to minimise future occurrences. What sets us apart is our ability to combine technical skills and business strategies to consistently protect your brand value.

Follow us

Stephen Drain

Partner, Auckland, PwC New Zealand

+64 21 196 2500